Cedrik Ciurca Consulting

Services

Strategy and action for markets, B2B development and decisions.

Every engagement starts from the real context and produces usable tools: offer positioning, targets, access channels, commercial messaging, contact priorities and an action plan.

01 /

Strategy and positioning

Market and stakeholder reading, with clear definition of the offer, positioning and project priorities.

Output:market reading, direction and offer positioning

Practical outcomes

  • Ordered decision priorities
  • Clearer offer and messages
  • Sharper competitive focus

When it is useful

When direction is uncertain, the offer is not readable enough or the market requires a clearer position.

02 /

Operational marketing and B2B commercial development

Defining targets and access channels, commercial messaging, contact priorities and approach logic.

Output:targets, messaging and B2B commercial path

Practical outcomes

  • Clearer commercial messages
  • Channels and contact priorities
  • Commercial development action plan

When it is useful

When an offer needs to become more understandable, reach the right stakeholders and produce concrete commercial action.

03 /

Processes, organization and digital tools

Clarifying workflows, priorities, tools, automation, AI and operating steps to reduce dispersion and blocks.

Output:processes, tools and operational priorities

Practical outcomes

  • More ordered workflows
  • More useful digital tools
  • Clearer responsibilities and steps

When it is useful

When the organization struggles to turn analysis, intentions and tools into everyday action.

04 /

Innovation and energy transition

I support businesses and projects linked to renewable energy, photovoltaics, territorial opportunities and B2B development, turning innovation and sustainability into concrete commercial and operational strategies.

Output:territorial opportunities, messaging and B2B development

Practical outcomes

  • Stakeholder and territorial reading
  • Commercial and operational priorities
  • Practical strategies for innovation-driven projects

When it is useful

When an energy, photovoltaic or territorial project requires coordination between market, partners, constraints and commercial development.

05 /

Communication strategy

Definition of messages, narrative structure and arguments to make a complex proposition understandable.

Output:messages, narrative structure and readable proposition

Practical outcomes

  • More essential messages
  • Coherent narrative architecture
  • Decision-oriented materials

When it is useful

When the quality of the offer is not being perceived or the commercial discourse is too dispersed.

06 /

Organizational and decision-making analysis

Reading roles, incentives, blocks, information flows and internal decision-making processes.

Output:decision blocks and flows to clarify

Practical outcomes

  • Decision blocks identified
  • Clearer responsibilities and passages
  • More workable alignment actions

When it is useful

When the organization struggles to turn analysis and intention into action.

Let's bring order into a complex decision.

Describe the market, constraint or opportunity you want to analyze. I will reply with a first orientation on the possible work.